Launched by the entrepreneur El Hassan Bouod, this association is aimed at meeting the needs of those small and medium sized businesses in France and Morocco that plan to expand on both markets, econostrum.info reported.

The Franco-Moroccan Association, that will be based in Marseille, will smooth, facilitate, promote and enhance trade between the two shores. It is supported by the Marseille-Provence Chamber of Commerce and Industry (CCIMP) and the Moroccan government.

The Association will be launched on October 12, 2009 by chairman of CCIMP Mr. Jacques Pfister, Moroccan Minister of Industry, Trade and New Technologies Mr. Ahmed Reda Chami, and Director General of the Moroccan Agency for Investment Development Mr. Fathallah Sijilmassi.